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Announcing ChannelApe’s Rebrand

ChannelApe has rebranded! Learn everything there is to know behind our updated look and experience.

For years now, brands like Birdies, Allbirds, Rothy’s, and more have trusted ChannelApe to give them the inventory visibility and control they can count on. 

Built for high SKU fashion brands, our inventory and order management platform –has undergone an extensive rebrand in response to our rapid growth and our mission to revolutionize the fulfillment experience.

Fueled by our growth and long-time commitment to our customers, we’re embracing a new, modern brand – one that’s authentic, human and that will sustain years into the future. 

Part of the rebrand is an updated website –featuring a cleaner, fresh, and more contemporary design with a heavy focus on people. Visitors can expect easier navigation and a more engaging user experience so they can quickly find the information they need –every time.  

"We're thrilled to be launching the new brand and website. It's been a labor of love for the team, and we think it speaks to the future of ChannelApe,” said ChannelApe CEO, Mike Averto. “Our brand is our reputation, and we feel like this new permutation communicates our product offering in a clear, digestible way." 

What’s changed?

Our new brand celebrates the same inventory and order management platform you know and love, but with a renewed focus on growth and revolutionizing the fulfillment experience

Focusing on ease of use, support, modern design, and providing a new standard for DTC brand growth –you can expect to see new colors, clearer content, an easier user interface, and an overall more contemporary design.  

Our offerings will remain unchanged. All updates you see will simply support easier navigation and a more engaging browsing experience –so you can quickly find the information you need. 

What’s the meaning behind our rebrand? 

“We're not just another tech product, we're a solution for DTC brand growth. With real people behind the platform and real playbooks that will help brands achieve that growth,” explained ChannelApe CEO, Mike Averto. “Our new focus is all about people because we wanted to highlight the expert support that helps drive growth and scale the brands we serve.” 

Does the rebrand have any impact on existing agreements or contracts?

No. All current ChannelApe contracts and agreements will remain unchanged under our new brand. 

And what about your website and social media channels?

Our website and all social media channels will remain the same. 

Our primary home page is at www.channelape.com.

Meanwhile, our socials are available to you below:

I’ve got some follow-up questions about the rebrand, who can I talk to?

For more information about the rebrand, please contact us at support@channelape.com or schedule your demo here. Thank you for being a part of our journey - we're looking forward to sharing this next exciting chapter with you!  

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