--- title: Brick-and-mortar channels description: Grow your customer base and revenue with brick-and-mortar expansion. Successfully scale operations while providing an exceptional in-store experience. image: https://www.channelape.com/hubfs/2022%20-%202H/wholesale.jpg --- [![Full Color Logo - Cropped - New](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Logos/Full%20Color%20Logo%20-%20Cropped%20-%20New.svg)](https://www.channelape.com) - Solutions - Resources ![grow-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/grow-icon.svg) Grow [Wholesale channels Big Box - X12 EDI support](https://www.channelape.com/solutions/grow/b2b-wholesale) [Brick-and-mortar channels Enable smaller retailers](https://www.channelape.com/solutions/grow/brick-and-mortar-channels) [Dropship your products Let others easily sell for you](https://www.channelape.com/solutions/grow/dropship-your-products) [Pre-sale orders Without the headache later](https://www.channelape.com/solutions/grow/pre-sale-orders) [Distribution footprint Additional locations & partners](https://www.channelape.com/solutions/grow/distribution-footprint) ![manage-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/manage-icon.svg) Manage [Reserve Inventory Influencers, wholesale & more](https://www.channelape.com/solutions/manage/reserve-inventory) [Inventory effective & expiration dates No more spreadsheets required](https://www.channelape.com/solutions/manage/inventory-effective-expiration-date) [Multi-status, multi-location inventory Warehouses, stores, and channels](https://www.channelape.com/solutions/manage/multi-status-multi-location-inventory) [Fulfillment holds & order edits Auto-hold on new CX ticket](https://www.channelape.com/solutions/manage/fulfillment-holds-order-edits) [Automate fulfillment rules Bundles, marketing SKUs, and more](https://www.channelape.com/solutions/manage/automate-fulfillment-rules) ![monitor-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/monitor-icon.svg) Monitor [Inbounds - New & Returns By SKU & Date](https://www.channelape.com/solutions/monitor/inbounds-new-return) [Fulfillable Inventory By status and location](https://www.channelape.com/solutions/monitor/fulfillable-inventory) [Fulfillment Partners SLAs, exceptions, and overall activity](https://www.channelape.com/fulfillment-partners) [Dashboards & Reports Use ours or build your own](https://www.channelape.com/solutions/monitor/dashboards-reports) [Monitoring, Alerting, Export Email, Slack, GSheets, S3, 5Tran](https://www.channelape.com/solutions/monitor/monitoring-alerting) ![enable-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/enable-icon.svg) Enable [Clearer financial picture Simplify monthly close](https://www.channelape.com/solutions/enable/clearer-financial-picture) [Store inventory online See your retail store inventory](https://www.channelape.com/solutions/enable/store-inventory) [One team to implement More than just a tool](https://www.channelape.com/solutions/enable/one-team-to-implement-customize-manage) [Customization - API Dozens of API endpoints](https://dev.channelape.com) [Integrations See all the apps](https://www.channelape.com/apps) [Support Get 24/7 help](https://www.channelape.com/support-landing) [Knowledge Base Read in-depth guides](https://www.channelape.com/support-landing?kb=true) [Guides & Whitepapers Improved inventory management](https://www.channelape.com/resources) [Fulfillment Partners Global 3PL warehouse companies](https://www.channelape.com/fulfillment-partners) ![book-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/book-icon.svg) Featured Resources ![The Definitive Guide to 3PL’s-min](https://www.channelape.com/hubfs/The%20Definitive%20Guide%20to%203PL%E2%80%99s-min.png) eBook The definitive guide to 3PL Get the information and insights you need to make better-informed decisions for your business. Download Now ![Saysh Shoes-1](https://www.channelape.com/hubfs/Saysh%20Shoes-1.png) Case Study Saysh When Saysh saw a 1000% increase in order volume for their holiday sale, they successfully fulfilled every order—without overselling. Read Story ![integration-issues](https://www.channelape.com/hubfs/2022%20-%202H/integration-issues.png) Whitepaper Online Customer Shopping Habits Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor. Download Now - Solutions ![grow-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/grow-icon.svg) Grow [Wholesale channels Big Box - X12 EDI support](https://www.channelape.com/solutions/grow/b2b-wholesale) [Brick-and-mortar channels Enable smaller retailers](https://www.channelape.com/solutions/grow/brick-and-mortar-channels) [Dropship your products Let others easily sell for you](https://www.channelape.com/solutions/grow/dropship-your-products) [Pre-sale orders Without the headache later](https://www.channelape.com/solutions/grow/pre-sale-orders) [Distribution footprint Additional locations & partners](https://www.channelape.com/solutions/grow/distribution-footprint) ![manage-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/manage-icon.svg) Manage [Reserve Inventory Influencers, wholesale & more](https://www.channelape.com/solutions/manage/reserve-inventory) [Inventory effective & expiration dates No more spreadsheets required](https://www.channelape.com/solutions/manage/inventory-effective-expiration-date) [Multi-status, multi-location inventory Warehouses, stores, and channels](https://www.channelape.com/solutions/manage/multi-status-multi-location-inventory) [Fulfillment holds & order edits Auto-hold on new CX ticket](https://www.channelape.com/solutions/manage/fulfillment-holds-order-edits) [Automate fulfillment rules Bundles, marketing SKUs, and more](https://www.channelape.com/solutions/manage/automate-fulfillment-rules) ![monitor-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/monitor-icon.svg) Monitor [Inbounds - New & Returns By SKU & Date](https://www.channelape.com/solutions/monitor/inbounds-new-return) [Fulfillable Inventory By status and location](https://www.channelape.com/solutions/monitor/fulfillable-inventory) [Fulfillment Partners SLAs, exceptions, and overall activity](https://www.channelape.com/fulfillment-partners) [Dashboards & Reports Use ours or build your own](https://www.channelape.com/solutions/monitor/dashboards-reports) [Monitoring, Alerting, Export Email, Slack, GSheets, S3, 5Tran](https://www.channelape.com/solutions/monitor/monitoring-alerting) ![enable-icon](https://www.channelape.com/hubfs/2023%20Mega%20Menu%20Assets/Icons/enable-icon.svg) Enable [Clearer financial picture Simplify monthly close](https://www.channelape.com/solutions/enable/clearer-financial-picture) [Store inventory online See your retail store inventory](https://www.channelape.com/solutions/enable/store-inventory) [One team to implement More than just a tool](https://www.channelape.com/solutions/enable/one-team-to-implement-customize-manage) [Customization - API Dozens of API endpoints](https://dev.channelape.com) - Resources [Integrations See all the apps](https://www.channelape.com/apps) [Support Get 24/7 help](https://www.channelape.com/support-landing) [Knowledge Base Read in-depth guides](https://www.channelape.com/support-landing?kb=true) [Guides & Whitepapers Improved inventory management](https://www.channelape.com/resources) [Fulfillment Partners Global 3PL warehouse companies](https://www.channelape.com/fulfillment-partners) [Login](https://appx.channelape.io/) # Scaling Your Retail Business in the Physical World Brick and mortar expansion is an essential strategy for retail businesses looking to grow their customer base and increase revenue. With the right approach, brands can successfully navigate the challenges of scaling their operations in the physical world while providing an exceptional in-store experience to their customers. [![Read More](https://no-cache.hubspot.com/cta/default/6043565/f9e0a19d-e7a2-45eb-977d-19c31675e415.png)](https://cta-redirect.hubspot.com/cta/redirect/6043565/f9e0a19d-e7a2-45eb-977d-19c31675e415) [![See what customers say](https://no-cache.hubspot.com/cta/default/6043565/ab15f782-e37d-42a2-920b-3d5629e6869d.png)](https://cta-redirect.hubspot.com/cta/redirect/6043565/ab15f782-e37d-42a2-920b-3d5629e6869d) ![wholesale](https://www.channelape.com/hubfs/2022%20-%202H/wholesale.jpg "wholesale") ![Allbirds_logo-1](https://www.channelape.com/hubfs/Allbirds_logo-1.png) ![KULE-logo](https://www.channelape.com/hubfs/KULE-logo.png) ![Rothys-logobar](https://www.channelape.com/hubfs/Client%20logos/Rothys-logobar.png) ![nested-bean-smaller](https://www.channelape.com/hubfs/nested-bean-smaller.png) ![Birdies_Logo_Horizontal-1](https://www.channelape.com/hubfs/Birdies_Logo_Horizontal-1.png) ![thursdaylogovector](https://www.channelape.com/hubfs/thursdaylogovector.png) ![w&s-logo-black](https://www.channelape.com/hubfs/w%26s-logo-black.png) ![clove-logo](https://www.channelape.com/hubfs/clove-logo.png) ![_0000_client-completing-service-order-form-in-tailor-stu-2023-02-01-22-52-12-utc](https://www.channelape.com/hubfs/_0000_client-completing-service-order-form-in-tailor-stu-2023-02-01-22-52-12-utc.jpg "_0000_client-completing-service-order-form-in-tailor-stu-2023-02-01-22-52-12-utc") ### Shopify Wholesale Support Brands can use the Shopify Wholesale platform to manage orders, inventory, and invoices, making it easier to handle the complexities of wholesale operations. By supporting Shopify Wholesale, ChannelApe can help brands increase revenue streams, build awareness, and expand their customer base ### Popular Wholesale Management Platform Support ChannelApe's integration with Joor and NuORDER is customizable, which means that businesses can tailor the integration to their specific needs. For example, businesses can set up rules for which products are available on which sales channels, or customize their shipping rates and options. ![_0001_young-asian-women-work-in-office-for-checking-the-2022-10-27-21-03-43-utc](https://www.channelape.com/hubfs/_0001_young-asian-women-work-in-office-for-checking-the-2022-10-27-21-03-43-utc.jpg "_0001_young-asian-women-work-in-office-for-checking-the-2022-10-27-21-03-43-utc") ![_0002_a-male-causcasian-warehouse-worker-and-an-hispanic-2022-03-04-02-16-54-utc](https://www.channelape.com/hubfs/_0002_a-male-causcasian-warehouse-worker-and-an-hispanic-2022-03-04-02-16-54-utc.jpg "_0002_a-male-causcasian-warehouse-worker-and-an-hispanic-2022-03-04-02-16-54-utc") ### Reserve Inventory Reserving inventory for wholesale channels involves setting aside a specific quantity of products that will be sold exclusively to wholesale partners. Effective inventory reservation requires businesses to have accurate and up-to-date inventory tracking systems ### Get Started with ChannelApe [![Read More](https://no-cache.hubspot.com/cta/default/6043565/f9e0a19d-e7a2-45eb-977d-19c31675e415.png)](https://cta-redirect.hubspot.com/cta/redirect/6043565/f9e0a19d-e7a2-45eb-977d-19c31675e415) [![white-logo](https://www.channelape.com/hs-fs/hubfs/2022%20Landing%20Pages/white-logo.png?width=642&height=101&name=white-logo.png "white-logo")](https://www.channelape.com/) 228 Park Ave S PMB 82108 New York, NY 10003-1502 ###### Product - [Login](https://appx.channelape.io/) - [API Docs](https://docs.channelape.io/) - [Knowledgebase](https://www.channelape.com/support-landing?kb=true) - [Status](https://channelape.statuspage.io/) - [Support](https://www.channelape.com/support-landing) ###### Company - [About](https://www.channelape.com/about) - [Blog](https://www.channelape.com/blog) - [Branding Guidelines](https://www.channelape.com/branding-guidelines) - [Careers](https://www.channelape.com/careers) - [Fulfillment Partner Program](https://www.channelape.com/partner) © 2024 All rights reserved. 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