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The Definitive Guide to 3PL’s-min
eBook
The definitive guide to 3PL
Get the information and insights you need to make better-informed decisions for your business.
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Case Study
Saysh
When Saysh saw a 1000% increase in order volume for their holiday sale, they successfully fulfilled every order—without overselling.
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Whitepaper
Online Customer Shopping Habits
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What does A/B Testing mean?

Home > eCommerce Terms > What does A/B Testing mean?
A/B testing or Split testing means placing two versions of a webpage online and then testing to see which one performs better. It can also be used in email campaigns where two different emails are sent out and the open and click rates are measured to see which email performed better.