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"This is why I chose ChannelApe, because I was looking for a partner, not just a vendor."

Benny Joseph

Allbirds

Benny Joseph

What does AOV mean?

Home > eCommerce Terms > What does AOV mean?
AOV means Average Order Value. AOV is a key value that retailers use to measure customers purchasing habit. AOV=total sales revenie divided by total number of sales. It is a great way to see if customers are buying items that are expensive or less expensive.