• Solutions
  • Resources
book-icon
Featured Resources
The Definitive Guide to 3PL’s-min
eBook
The definitive guide to 3PL
Get the information and insights you need to make better-informed decisions for your business.
Download Now
Saysh Shoes-1
Case Study
Saysh
When Saysh saw a 1000% increase in order volume for their holiday sale, they successfully fulfilled every order—without overselling.
Read Story
integration-issues
Whitepaper
Online Customer Shopping Habits
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor.
Download Now

What does Showrooming mean?

Home > eCommerce Terms > What does Showrooming mean?
Showrooming is the practice of visiting a store to examine a product before buying it online. Because online retailers typically don't have as much overhead, they often offer lower prices than traditional brick-and-mortar stores. Through showrooming, customers get the best of both worlds - they experience the product up-close in a store and then get the best possible value online. Webrooming is the reverse of this practice. It occurs when a shopper researches an item online before ultimately buying in a store. According to studies, 20% of shoppers engage in showrooming.